Damian Loma

Naranjazos, or the Politics of Soccer

The phrase “I learned to kick before I could walk” is often used in Latin America to refer to the sport’s ingrained nature in Hispanic households. My household was no different: futbol was part of my identity from an early age.

Naranjazos (Orange Throwing), or the Politics of Soccer, ​looks at the dirty side of futbol through​​the lenses of gender, race, and class. By co-opting objects used in the game like the ball, instant replay, and warning cards, I hope to begin to subvert the sport itself.

With this project, some of the questions that came up were: how do Latin Americans view and misrepresent gender in soccer? Where does mestizaje fall in discussion of race and sports? How does the development of a stadium displace and recreate de jure segregation in America? Topics of gender, race and class are taboo in a field that is predominantly white and male, and our understanding of these issues pushes design beyond purely aesthetics.

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